Licensing
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OU prides itself on offering a wide variety of quality products to our fans. Retailers play a key role in helping us deliver those products to our fans.
 
If you own a store and would like to carry OU products, please review our List of Licensees by Product Category. After determining which licensees you are interested in, please consult our Current OU Local Licensees List or Current OU Standard Licensees List to obtain their contact information.
 
If you would like to carry a particular product that you do not see on any of our lists or simply would like to learn more about all of the products OU has to offer, please email oulicensing@ou.edu, and we'd be happy to speak with you.
 
Look for the Label
Officially licensed collegiate products are products that are produced according to the proper OU licensing procedures. When purchasing OU merchandise for your store, look for the "Officially Licensed Collegiate Products" label and hologram, which ensures the items you are purchasing have been approved and that a portion of your purchase of officially licensed products also supports OU's academic and athletics programs.
 
Unlicensed or infringing merchandise can be identified in other ways:
 
The item is of poor quality.
The images and trademarks used in the product's design are distorted.
Trademarks are represented in a distasteful manner.
 
If you suspect that a product is unlicensed, please fill out the Unlicensed Product Reporting Form and your information will be forwarded to the Collegiate Licensing Company. Please note that you can remain anonymous.

Still have questions? Please visit our FAQ page.