Jan. 19, 2012
NORMAN, Okla. -- University of Oklahoma head men's basketball coach Lon Kruger is proud to support Coaches vs. Cancer by participating in Infiniti's ongoing partnership with the National Association of Basketball Coaches, the NCAA® and ESPN in the "Infiniti Coaches' Charity Challenge." The program includes a $100,000 donation to the winning coach's designated charity. Expanding from 14 participating NABC coaches last season to 48 of the nation's top NCAA Division I Men's Basketball coaches this year, the total Infiniti contribution will be more than $300,000.
Fan participation will determine the ultimate winner over an eight-week period beginning Jan. 18 by registering and voting on a custom microsite on www.ESPN.com/Infiniti. For the first six weeks, four brackets of 12 coaches will be paired against each other, with the winners from each group moving on to the next round in week seven and the final round in week eight. Fans can vote for up to four coaches per day. The winning coach will be announced March 9, 2012. Kruger is in the West Bracket.
"The overwhelming popularity of men's college basketball provides an outstanding platform for coaches across America," said NABC President Ernie Kent. "While most fans follow every aspect of their teams' on-court performances, the Infiniti Coaches' Charity Challenge enables people to see the numerous charitable and community endeavors championed by coaches off the court."
The challenge will be promoted each week through a wide range of media, including the Doug Gottlieb Radio Show on ESPN, the ESPN Game of the Week, Facebook and other social media.
"We've expanded our support of NCAA Men's Division I College Basketball and the NABC once again because there's nothing more inspiring than watching these athletes go head-to-head on the hardwood week-after-week, with the highest level of dedication and sportsmanship," added Poore. "We're proud to be associated with these fine young men and their coaches."
Mark your calendars for the OU men's basketball home game on Saturday, March 3 (3 p.m.) that will support Coaches vs. Cancer. The Sooners thank AT&T for their support of the American Cancer Society and its Coaches vs. Cancer initiative. More details regarding the March 3 game against Texas A&M will be announced in the coming weeks.