Priority Point System

Athletics Communications
By Athletics Communications
University of Oklahoma
AUGUST 23, 2013

In an effort to more equitably serve Sooner Club members, a system was developed and implemented in 1995 to determine rankings for season ticket placement and acquiring tickets to high-demand events like the annual Red River Showdown, away games, postseason tournaments and championships, bowl games and other special events.  

The Priority Point System is also used to allocate Sooner Club benefits like priority parking and requests for seating upgrades.

Understanding Your Priority Points 
The Sooner Club and Athletics Ticket Office award priority points in several different categories that make up your priority point total. Please consider the following example: 

 Example Account (Silver Sooner Circle, $3,000 Donor)  Points
 Current Year Donation Points  90
 Past Years Donation Points  150
 Ticket Loyalty Points  6
 Sooner Loyalty (Attendance) Points  7
 Season Ticket Points  15
 Current Capital / Endowment Points  100
 Touchdown Club Points  2.5
 Total  370.5

Current Year Donation Points
All Sooner Club donations received in a current giving year are awarded three (3) priority points for every $100 received. Please note that priority points are awarded only when donations are received. Current year donation points are awarded three (3) points per $100 received in an effort to encourage Sooner Club members to donate each and every year.

Past Years Donation Points
All priority points for Sooner Club donations received since the inception of the Priority Point System in 1995 appear in this category. Past gifts are awarded one (1) point for every $100 received. These points accumulate year after year and recognize the long-term financial commitment of our donors.

Ticket Loyalty Points
At the conclusion of the 2002-03 academic year, OU recognized its long-term season ticket holders with a one-time addition to their priority point total. A scale was developed and a priority point deposit was made to Sooner Club accounts based on a patron’s consecutive years of purchasing season tickets. Each account was analyzed and once it was determined which sport had the longest consecutive season ticket purchase, the addition was made.

Sooner Loyalty Points
To reward our faithful supporters, season ticket holders earn priority points based upon their attendance at sports for which they hold season tickets. Sooner Loyalty Points are earned based upon the percentage of events attended over the course of each season. For example, if a football season ticket holder has four tickets and there are six games, all 24 tickets must be used to gain four points. These attendance points are earned regardless of who uses your tickets, if they are sold on Ticket Marketplace, or shared online via Ticket Sharing and used for entry to the event. At the conclusion of each season, your account will be credited with the appropriate number of priority points based upon the following scale:

Hall of Famer: 100% attendance (4 points)
National Champion: 85-99% (3 points) 
All-American: 73-84% (2 points) 

Season Ticket Points
Beginning with the 2003-04 academic year, season ticket holders have been awarded one (1) priority point for every sport in which they purchase a season ticket. For example, if a patron had season tickets for football, women’s basketball and baseball, they would earn a total of three (3) priority points. Please note, one (1) priority point for every sport, not every ticket.

Current Capital/Endowment Points
Every Sooner Club member has the opportunity to make financial contributions and commitments specifically directed toward OU’s capital and scholarship needs. The Sooner Club awards one (1) point for every $100 given or pledged toward an Athletics Department capital or scholarship endowment gift. 

Priority points for athletics’ capital or endowment gifts are awarded at the time of the gift or pledge. While regular Sooner Club donations are awarded priority points only upon receipt of the gift, athletics capital or endowment commitments are awarded priority points up front.

Booster Club Points
Several sports at the University of Oklahoma have their own booster clubs. These clubs exist to provide financial support that directly benefits the specified program. One (1) point for every $100 contributed is awarded for booster club giving. Points are recorded in the Past Years’ Donation Points category. Booster Clubs

Touchdown Club Points
As the oldest and most prestigious sport booster program in the country, the Touchdown Club is in a class of its own. This remarkable organization has helped OU build a tradition-rich program for more than 50 years. Even though the Touchdown Club is a separately-chartered organization, the Sooner Club enjoys a close working relationship with this group of supporters. For Sooner Club members who maintain an annual membership in the Touchdown Club, 2.5 priority points are recorded in this category.

How Are Priority Points Used?
Priority point totals, along with Sooner Club giving level, help determine Sooner Club benefits such as priority parking as well as all ticket requests including OU-Texas seating locations, season ticket upgrade requests, etc.

This process benefits Sooner Club donors for their membership and commitment to OU Athletics. All seating and parking decisions are determined first by Sooner Club annual giving level and secondly by priority points within each level.

The most significant determining factor in seating and parking locations is annual giving level. The order in which seating and other benefits are allocated is as follows:

1st - Bud Wilkinson Society members
2nd - Golden Sooner Circle members
3rd - Silver Sooner Circle members
4th - Bronze Sooner Circle members
5th - Coaches, Crimson & Century Sooner Circle members 
Where Do You Rank?

Below is a ranking of Sooner Club members by annual giving level and priority points within those giving levels. Every ticketing and parking allocation is managed by placing donors in priority point order within each annual giving level. The table below is offered as a guide to help you gain a better understanding of the Priority Point System and where you may rank within that system. Rankings are based on 2014 Sooner Club donations.

 Rank  Giving Level  Points
 50th  Bud Wilkinson Society  7,037
 100th  Bud Wilkinson Society  3,923
 500th  Bud Wilkinson Society  808
 1,000th  Golden Sooner Circle  497
 2,000th  Bronze Sooner Circle  535
 3,000th  Bronze Sooner Circle  234
 4,000th  Coaches Sooner Circle  232
 5,000th  Coaches Sooner Circle  154
 6,000th  Coaches Sooner Circle  106
 7,000th  Crimson Sooner Circle  147
 8,000th  Crimson Sooner Circle  71
 9,000th  Century Sooner Circle  84
 10,000th  Century Sooner Circle  38



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